Westfield Corporation | Sustainability Report 2018 | 48
Greenmarket at Oculus Plaza
CIVIC CONTRIBUTION
Alongside the contribution we make in terms of job creation, mentoring and
the promotion of education within local communities, Westfield Corporation
is aware of its role and responsibilities as a corporate citizen. In 2017, we
demonstrated our commitment to corporate social responsibility in various
ways ranging from providing support for relief efforts in the aftermath of
Hurricane Harvey and the fire at Grenfell Tower through to sponsoring
community grants.
UNITED STATES
AMERICAN RED CROSS
In the aftermath of Hurricane Harvey in late August 2017, Westfield employees
dedicated approximately $10,000 to American Red Cross relief efforts – with
the company matching those donations on a dollar-to-dollar basis. At the same
time, digital media screens located throughout the company’s US portfolio were
also utilised to raise awareness and support amongst Westfield shoppers for
these important relief efforts.
GROW NYC AND THE GREENMARKET AT OCULUS PLAZA
Prior to September 11, 2001, the World Trade Center Farmers Market was an
institution: a place to pick up orchard fresh fruits and vegetables, a place to
meet family and friends, a place to relax and take a step away from the fast
pace of life in Lower Manhattan for thousands of local residents and office
workers. With the damage and destruction that occurred on 9/11, the market
5.3 COMMUNITY
never recovered on a permanent basis until June 2017 – when Westfield in
partnership with GrowNYC and The Port Authority of New York and New Jersey
– officially brought back the World Trade Center farmers market to the heart
of Lower Manhattan. This new market, known as the Greenmarket at Oculus
Plaza, brings back many of the original farmers who sold their produce prior
to 9/11. For those returning farmers – and for the entire Lower Manhattan
community – this was a significant and emotional homecoming. The market
features the best local farm-fresh vegetables and orchard fruit, locally caught
seafood, homemade jams and preserves, milk, cheese and maple syrup,
artisanal breads and sweet treats, as well as a locally produced cider.
Old Glory Relay